Video Advisory: MasterCard Delivers Priceless Surprise at The London Eye to Rugby Fans

PURCHASE, N.Y.–([1])–One of the largest international sporting events in the world, became
even more Priceless this past week as three new MasterCard ambassadors –
Sebastien Chabal, Chris Robshaw and Martin Johnson – joined Rugby World
Cup and All Black legend, Dan Carter, to deliver Priceless Surprises to
fans from now through to Rugby World Cup 2015. Read the full press
[2] on the MasterCard Engagement Bureau.

In London, Chris
[3] and Martin
[4] and kicked off the partnership by giving a school rugby team
a Priceless Surprise on the London Eye. MasterCard was there to
capture the moment, watch the Priceless Surprises video

“In the build up to the must-see tournament, what better way to delight
and excite fans than through unexpected experiences delivered by these
Rugby superstars themselves,” said Raja Rajamannar, chief marketing
officer, MasterCard. “Priceless has always been about what matters most,
and we can’t think of a better way to get passionate Rugby fans closer
to their sport.”

The day was one of many Priceless Surprises MasterCard will be creating
for cardholders and fans ahead of Rugby World Cup. Other Priceless
Surprises include the opportunity to present the Man of the Match award.
For more information search for #PricelessSurprises[6]
on Twitter or find us on Facebook.

For more information about MasterCard’s sponsorship of Rugby
World Cup
, visit our digital
press kit.

About MasterCard

is a technology company in the global payments industry. We
operate the world’s fastest payments processing network, connecting
consumers, financial institutions, merchants, governments and businesses
in more than 210 countries and territories. MasterCard’s products and
solutions make everyday commerce activities – such as shopping,
traveling, running a business and managing finances – easier, more
secure and more efficient for everyone. Follow us on Twitter @MasterCardNews[10],
join the discussion on the Cashless
Pioneers Blog
[11] and subscribe[12]
for the latest news on the Engagement


  1. ^ (
  2. ^ press release (
  3. ^ Chris Robshaw (
  4. ^ Martin Johnson (
  5. ^ here (
  6. ^ #PricelessSurprises (
  7. ^ digital press kit. (
  8. ^ MasterCard (
  9. ^ (
  10. ^ @MasterCardNews (
  11. ^ Cashless Pioneers Blog (
  12. ^ subscribe (
  13. ^ Engagement Bureau (
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